Using the analytics page and conversion funnel

The Analytics page gives you one focused place to see how your bundles are performing. You can filter by a single bundle or look across all of them, choose a date range, and read your headline numbers, a daily performance chart, a conversion funnel, and your top-performing products.

Open the Analytics page

Open Analytics from the navigation menu in the Bundlex dashboard. You can also reach it by viewing analytics for a specific bundle from the dashboard, which opens this page already filtered to that bundle.

Filter by bundle and date range

Two controls at the top of the page drive everything below them.

Discount filter

The dropdown on the left controls which bundle you are looking at.

• All discounts (the default) combines every bundle into a single view.
• Pick a bundle by name to scope the stat cards, chart, funnel, and top products to just that one bundle.

If you arrived from a per-bundle link on the dashboard, the filter starts on that bundle. Opening Analytics from the navigation menu always resets it to All discounts.

Date range

The calendar button on the right sets the time window. Click it to choose a preset or a custom range.

• Presets: Today, Yesterday, Last 7d, Last 30d, Last 90d, Week to date, Month to date, and All time.
• Custom range: click two dates on the calendar to set a start and end, then click Apply. You cannot select dates in the future.

The page defaults to Last 7d, and your last chosen preset is remembered the next time you open the page. For every range except All time, each metric also shows how it changed versus the previous window of equal length (the prior 7 days, the prior 30 days, and so on).

Read the stat cards

Four cards summarize the selected bundle and date range. Each label has a small underline you can hover for a plain-language explanation, often with an example.

• Added revenue is the extra money earned because customers bought more through your volume discounts, compared with buying at full price.
• Orders with bundles counts completed orders that included a bundle. Each order is counted once, even if it contains several items from the same bundle.
• Average order value is total revenue divided by the number of orders.
• Total revenue is the full order total for orders where the bundle was purchased, including any non-bundle items in the same order.

A dash means there is no data yet for that metric; a 0 means there is data but the value is genuinely zero.

Read the performance chart

The Performance chart plots a daily breakdown over your selected period, with one line for added revenue and one for orders. The headline above it shows your total added revenue for the range and its change versus the previous period. If there is nothing to plot, you will see "No data for this period."

Read the conversion funnel

The Conversion rate breakdown shows how shoppers move through three steps: Visitors who saw the bundle on your product page, then Added to cart, then Orders. Each step shows a percentage (relative to visitors), the underlying count, and the change versus the previous period. The headline above the funnel is your overall conversion rate, calculated as orders divided by visitors.

Why the funnel can look non-monotonic

This is not a strict top-down funnel, so the Orders step can be higher than the Added to cart step. Add-to-cart events are only recorded when a shopper adds the bundle through the widget's Add to Cart button on the product page. Purchases made another way still count as orders but are not counted as add-to-carts, for example:

• Quick-buy or Buy Now buttons
• Adding from a collection page or search results
• Reordering from order history

Because orders capture every purchase path while the add-to-cart step captures only the widget path, it is normal for the conversion rate to exceed the cart rate. When orders noticeably exceed add-to-carts, a warning icon appears next to the Orders step explaining this.

Visitor and add-to-cart tracking began on April 12, 2026. If your date range includes days before that (or you select All time), the visitor, cart rate, and conversion numbers may not be fully accurate and can even show 100%. Pick a range entirely after the tracking start date for accurate funnel figures. Revenue, orders, average order value, the performance chart, and top products are based on order data and are not affected.

Read top products

The Top products table lists up to 10 products that generated the most added revenue from your volume discounts in the selected period. Each row shows the product, its number of Orders, and its Added revenue. If there is nothing to show for the range, you will see "No product data for this period."

Tips

• Compare one bundle at a time by switching the discount filter to spot which ladders drive the most added revenue.
• Use the change percentages to gauge week-over-week or month-over-month momentum; switch to All time when you want totals without a comparison.
• The longest preset is Last 90d. You can set a custom range that reaches further back, but remember the funnel only has visitor and add-to-cart data from April 12, 2026 onward.
• Treat the funnel's Added to cart step as the share of shoppers who used the widget specifically, not as every shopper who bought.